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"Success starts with understanding your customers."
- The National Science Foundation Innovation Corps (NSF I-Corps)
AI BOT WORX is a technology consulting and design-thinking company in the United States. In addition, it is a Philips Professional Display Solutions (PPDS) Channel Partner Program affiliated business specializing in Artificial Intelligence (AI) technologies for various markets. The company also provides project management for many independent and branded hotels implementing PPDS Smart TVs & Digital Signage/Video Walls.
Futhermore, the company's founder has also designed technology-based products and services for over 2,500 hotels spanning multiple countries, benefiting millions of guests.
Additionally, the company founder has a Master of Business Administration (MBA) postgraduate degree in Digital Strategy & Innovation and is a PhD doctoral program student researching AI technologies for the hospitality and healthcare industries.
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Here are ways people use Smart TVs
In 2023, 38% of Smart TV households in the United States used screencasting or mirroring to cast another device's screen onto their TV, which includes the following activities.
Streaming: 88% of Smart TV households regularly stream shows using their TV's built-in capabilities.
Listening to music or audio: 49% of Smart TV owners use their TV for this.
Checking news, weather, or traffic: 29% of Smart TV owners use their TV for this.
Playing video games: 24% of Smart TV owners use their TV for this.
Displaying photos: 20% of Smart TV owners use their TV for this.
Product Market Fit and Problem Solution Fit
The Product Market Fit for Smart TVs in hotel guest rooms lies in providing guests with a familiar, convenient way to access entertainment and hotel services like room service, information about local attractions, and even check-out options directly on the TV, enhancing the overall guest experience while allowing hotels to streamline communication and potentially increase revenue through targeted promotions and personalized content delivery in hotel guest rooms.
The following are several of the common problems for the hospitality industry:
- Hotels struggle to provide highly personalized experiences for guests, leading to a lack of differentiation and potential dissatisfaction.
- Hospitality businesses often face operational inefficiencies, such as slow response time, difficulty managing multilingual guests, and resource allocation challenges.
- Hotels and restaurants struggle to attract and retain customers in a competitive market.
- Traditional guest services can be limited and lack the WOW factor.
Problem Solution Fit - By leveraging Google Gemini's AI capabilities, the hospitality industry can elevate guest experiences, streamline operations, and gain a competitive advantage.
Value Propositions
Guest room smart TVs have become a crucial element in the modern hospitality industry, offering a range of benefits for both guests and hoteliers. The key value propositions are home-from-home entertainment, interactive services, and screencasting for hotel guests, as well as increased guest satisfaction, operational efficiency, data-driven insights, and competitive advantage for hoteliers.
Google Gemini offers a compelling value proposition for the hospitality industry, poised to revolutionize operations and enhance guest experiences. Here's a breakdown of its key benefits:
- Enhanced Guest Experience - personalized interactions and guest assistance.
- Operational Efficiency - automated tasks, real-time insights, and predictive analytics.
- Marketing and Sales - targeted marketing, dynamic pricing, and improved revenue.
By harnessing the power of AI, Google Gemini positions itself as a valuable tool for hoteliers and hospitality businesses seeking to excel in the age of AI technologies.
Market Research
PPDS sets the stage for ISE 2025
Philips Professional Display Solutions (PPDS) returns to ISE in February 2025 for one of its biggest and most immersive launch and partnership announcement events to date.
Philips Professional Display Solutions (PPDS)
"Sales of Philips MediaSuite TVs from PPDS surpass 500,000 as hotels continue to tune in to the industry’s most advanced in-room entertainment solution."
- The Hospitality Show
Minimum Viable Product - User Story
As a traveler/hotel guest visiting any city or town, I want to use the hotel guest room Smart TV apps, virtual concierge, and screencasting, in addition to Gemini AI on my smartphone, to access real-time, localized information about the city, such as attractions, restaurants, entertainment, shopping, and available transportation options, So that I can better explore areas of interest and enjoy the stay.